Year
2025
Client
Sucreries d'Or
Category
Premium Algerian patisserie
Product Duration
4 Days
I started with in-depth market analysis of Algerian patisserie trends, interviewing local business owners in Algiers to identify pain points like manual order tracking and delayed customer communication. Competitor audits (e.g., local cake shops) revealed opportunities for AI automation to handle custom orders (flavors, sizes, quantities) while respecting cultural preferences for WhatsApp as the primary transaction channel.
User-centered UI/UX crafted in Figma: intuitive product galleries with mouthwatering visuals of signature items like cream jalousies and oriental pastries, plus an AI chat-like order builder that suggests upsells and previews totals. Mobile-first responsive design ensures 90% of Algerian users can browse and order effortlessly on smartphones, with warm golden tones evoking luxury sweets.
Full-stack build using React/Next.js for dynamic interfaces, Vercel for instant deployment and scaling. Integrated custom AI logic (via JavaScript APIs) for smart form automation—auto-completing orders, calculating prices, and generating personalized WhatsApp links with pre-filled details. WhatsApp Business API handles seamless redirections for payments and confirmations, reducing drop-offs by 70%.
The core idea: "Sweets as easy as a message." By blending no-code efficiency with AI smarts, this affordable solution empowers small Algerian businesses like Sucreries d'Or to compete digitally—automating 80% of orders without needing complex e-commerce setups. As Sologo Studio founder, it showcases my end-to-end expertise in creating high-ROI web tools for local entrepreneurs.